How to Win New Customers for Your Small Business Using Google AdWords

Customers, both current and future, are using Google everyday for one reason or another. It’s synonymous with the internet now and, due to it’s popularity, has a hefty part to play in the accessibility of your website. Think of what we outlined in our posts on the importance of having a search engine friendly website … Continue reading How to Win New Customers for Your Small Business Using Google AdWords

Why a Website is a Good Long-Term Investment

As investments go, spending the time and money to research, design and build a great business website has probably never been more important. While some 50% of small businesses still focus their efforts offline, only in the physical world, pursuing traditional means to promote themselves and win new customers, this is a risky strategy to … Continue reading Why a Website is a Good Long-Term Investment

How to Get a Google Local Listing for Your Small Business

A Google Local listing, now under the Google My Business moniker, is an essential and will no doubt be one of the first tasks on the To-Do list of small businesses across the world. As a search engine with over 1.2 billion unique users per month, it’s the natural next step if you want Joe … Continue reading How to Get a Google Local Listing for Your Small Business

Website Builder Comparison: Do-It-Yourself vs. Do-It-For-Me

There comes a time in every business’ life when it must decide whether it wants to go lone wolf on it’s website needs (DIY) or let tech savvy folks do it for you (DIFM). Before you jump in head first, however, you should set aside a moment to work out the decision that’s truly in … Continue reading Website Builder Comparison: Do-It-Yourself vs. Do-It-For-Me

5 Cost-Free Ways to Help Promote Your Business Online

If you have just got your business’ website online then you’re probably thinking it’s time to put your feet up and watch as you rocket into internet stardom, but you’d be mistaken. As I mentioned in our post on Why Your Small Business Needs A Search Engine Friendly Website, although your site is up and … Continue reading 5 Cost-Free Ways to Help Promote Your Business Online

Why It’s Important to Have a Mobile-Friendly Website

Creating a website that appeals to your audience is incredibly important, and making it user friendly is another pivotal aspect that needs to be considered. With many people often using their mobile devices on the move, it is crucial to ensure that your website is mobile friendly so that those using mobile devices can find … Continue reading Why It’s Important to Have a Mobile-Friendly Website